What Is Home Staging?

Home staging is a marketing tool Realtors and home owners use to make their homes more appealing to buyers. As home stagers, we specialize in transforming vacant homes. We bring in furnishings to be placed in the home while its listed on the market and arrange them so your listing pictures and showings stand out to more buyers. Staging enhances the charming elements of a home, and can help distract from certain visual quirks that might otherwise stand out if the home was empty. Its crazy how just a few furniture pieces, artwork, and accessories can transform a home!

By staging key areas, buyers are better able to visualize themselves living in the home and are more likely to place an offer. Research done in 2019 by the National Association of Realtors® Research Group states that “83% of buyers’ agents said staging a home made it easier for a buyer to visualize the property as a future home.” 

Home staging is a great investment towards the sale of your home. Even in a competitive market, like the one we’re in now, staged homes are selling faster and for more money! Who wouldn’t want to take advantage of a resource like that! In the same study by the NAR, “1/4 of buyer’s agents said that staging a home increased the dollar value offered between 1 and 5 percent, compared to other similar homes on the market that are not staged.” And “17% of sellers’ agents stated that staging a home increased the dollar value of the home between 6 and 10 percent.”

If statistics don’t show the advantages of staging, just take a look at some of the before and afters of homes we’ve staged!